Jeff Albert’s business is about promoting and coaching other businesses, but he’s also out promoting and coaching individuals, helping the homeless get back on their feet. Albert, owner and CEO of
World Logo Inc. in Alpharetta, is a finalist in the
Metro Atlanta Chamber’s Small Business Person of the Year. Albert was chosen as a finalist, according to the award panel, “Because he is very involved with the Metro Atlanta Chamber, and his passion and enthusiasm shine through. This is a true worker bee for the Chamber.” Founded in 2002 by Albert and his brother Jay, World Logo is a promotional products company with less than $1 million in annual revenue and two employees. “We launched in the post-[Sept. 11] economy,” said Albert, chairman of the supplier network committee for the Metro Atlanta Chamber and a chamber ambassador, “and we pretty much cold-called and telemarketed every office park from Peachtree City to Gainesville.”
“Jeff is one of our life coaches,” said Gregg Kennard, executive director of Nspire Atlanta Outreach. “The most important thing Jeff does is give them some practical tools in self-image, self-confidence, and goal-setting in that path to the better life they want. He offers very real action steps to put that plan in motion.” Albert, who has been working with Nspire for about 18 months, has a certified professional coach practice with his wife, Leanne. Already, eight individuals under Albert’s tutelage have graduated from the 12-month outreach program, Kennard said. One of the graduates is a man who got his master mechanic’s license at a local technical school and is now employed full time at a car service station, Kennard said.
Jeff Albert
Title: Partner
World Logo LLC
Founded: 2002
Business: Promotional Products Company
Business philosophy: "Insanely Aggressive Customer Service and Satisfaction".